In the highly competitive world of retail, hospitality, offices and events, the right signage is more than decoration — it’s your brand’s visual handshake to the world. Based in Manchester, Signs Company offers full-service signage, print and visual branding solutions that help businesses stand out, connect with customers, and reinforce brand identity.
What Sets Signs Company Apart
1. End-to-End Service: Design → Manufacture → Install
Signs Company handles the full lifecycle of your signage project — from initial concept and design, through production and to final installation. That means fewer vendors, clearer communication, and faster delivery. Their in-house capabilities let them maintain consistency and quality control across all stages.
2. Local Expertise & Regional Reach
While rooted in Manchester, their location gives them a deep understanding of local needs and footfall behaviours. That local insight helps with site assessment, planning permissions, and placement strategies — crucial for signage effectiveness in urban and commercial settings.
3. Wide Range of Signage Products
Signs Company offers a broad portfolio of signage and visual display options, including (but not limited to):
- Shopfront fascia signs
- Illuminated and LED signage
- 3D & dimensional lettering
- Vehicle livery
- Interior signage, wayfinding & wall graphics
- Banners, vinyls and point-of-sale displays
By offering diverse mediums, they help ensure your brand is visible whether outdoors, indoors, in transit, or at events.
4. Quality Materials & Durability
Visibility is important — but so is longevity. Signs Company utilises materials suited to UK conditions (rain, UV, wind) and techniques that help preserve clarity, colour and functionality over time. This reduces maintenance costs and keeps your branding sharp.
5. Brand Cohesion Between Print & Signage
An effective brand presence requires visual consistency across physical and digital touchpoints. The team at Signs Company takes care to align signage design with your logo artwork, print collateral and online branding — giving you a unified, professional look.
Why Your Business Should Invest in Quality Signage
Boost Foot Traffic & Brand Awareness
A striking, well-designed sign acts as a silent salesperson — drawing attention, communicating professionalism and helping potential customers find you. It elevates brand recognition in busy streets and shopping areas.
Enhance Credibility & Trust
Cheap, worn or misaligned signage conveys carelessness. On the other hand, clean, sharp signage gives the impression of a business that invests in quality — which often translates to confidence from customers.
Support Marketing & Promotions
Signage can be dynamic. Changeable panels, banners, wraps or digital signs allow you to run campaigns, promotions or seasonal offers — turning your storefront or premises into a marketing asset.
Improve Navigation & Experience
In larger spaces like malls, offices or public venues, interior signs and wayfinding systems reduce confusion, direct people smoothly, and reinforce your brand at every touchpoint.
Longevity & Return on Investment
Good signage pays for itself. Durable materials, weather resistance, and correct installation ensure your sign lasts years — avoiding frequent replacements or repairs.
Best Practices for Signage That Delivers
- Keep it legible: Use bold fonts, strong contrast and avoid overcomplicated graphics.
- Choose lighting smartly: If you expect nighttime visibility, invest in illuminated signage or LED backlighting.
- Orientation and placement matter: Signs should be visible from typical approach angles — pedestrian height, driver view, etc.
- Consider maintenance: Coatings, anti-graffiti protection or easy-to-clean surfaces extend lifespan.
- Think scalability: Plan signage with future brand expansions or location changes in mind.
The team at Signs Company will consult with you on these details during the survey and design phases to make sure your signage works in reality — not just on paper.
SEO & Visibility: The Offline-Online Link
Offline signage still drives online behaviour. Many customers see a storefront sign, take a photo, or look you up digitally. Ensuring your signage aligns with your website, social media and other branding helps convert interest into visits. Signs Company understands this relationship and tailors designs that integrate well with online branding — ensuring brand consistency throughout your customer journey.
Choose Signs Company for Your Next Project
If your business operates in Manchester or the North West and you’re looking for a signage partner who does more than “stick vinyl to boards,” Signs Company is a strong contender. Their local insight, full-service approach, technical capability and focus on visual cohesion make them well-suited for businesses that take branding seriously.
Ready to Elevate Your Business Visibility?
Don’t let your signage be an afterthought. Contact Signs Company today for a free site survey, design consultation or no-obligation quote. Let them help you transform your space into a powerful advertising and branding engine.